#BreakTheInternet: Justin Bieber’s Calvin Klein Shoot Gets MORE Attention Than Kim...

#BreakTheInternet: Justin Bieber’s Calvin Klein Shoot Gets MORE Attention Than Kim K’s NUDE Paper Shoot [LOOK]

By Joy Abobi | News Reporter on January 22, 2015
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Justin Bieber
Justin Bieber

Kim Kardashian attemptted to break the internet with her NSFW full-frontal nude Paper magazine cover but it looks like Justin Bieber’s Calvin Klein campaign is getting a lot more attention on social media than her.

Justin Bieber's recent Calvin Klein campaign boosted the brand's social media credentials immensely

Now, according to Women’s Wear Daily, it’s been revealed that the Pop star campaign actually got more attention on social media than Kardashian’s cover!

Photo Credit: Jean-Paul Goude/Paper Magazine
Photo Credit: Jean-Paul Goude/Paper Magazine

“In the first 48 hours after the launch, the hashtag #mycalvins generated 1.6 million Twitter mentions. That’s five times the number of mentions that Kim Kardashian’s naked Paper Magazine’s cover shoot drew with the #breaktheinternet hashtag.”

“Since the campaign launched, Calvin Klein’s social channels, have added a combined 3.6 million followers.”

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