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Friday, March 29, 2024

SHOCKING: Car Smashes Through Wall Killing A Classroom Of Kids In ‘Bizarre’ Advert (PHOTOS, VIDEO)

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A shocking advert which shows a car smash through a wall and kill a classroom of children has been called ‘sensitive’ by officials.

The Northern Ireland campaign serves as a wake-up call to the fact that 28 children have lost their lives as a result of speeding since 2000.

The minute-long video, which will not air on television before 9pm, begins with a classroom of children playing and preparing to leave for a school trip to a park.

Meanwhile a man grabs a piece of toast before leaving his home and getting in the car.

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But the scene of kids enjoying their day out abruptly turns extremely distressing.

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The car loses control before crashing into a wall, catapulting into the air and spinning multiple times.

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Kids look on helplessly before they are all crushed by the car.

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It concludes with an empty classroom and the devastating statistic.

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Northern Ireland’s department of the environment insists the advert is ‘sensitive’.

Road safety minister Mark H Durkan said: ‘This campaign is a real wake up call. It is a particularly sensitive and compelling message. After all, what could be more thought provoking than the realisation that, since 2000, the equivalent of a classroom of children have been killed as a result of speeding.’

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